The AdWriter Story

AdWriter and The AdVantage System software have been essential tools for Real estate professionals to effectively and efficiently target their audiences for decades. The concept was developed over 30 years ago by Douthit Communications, Inc. chairman Harold K. Douthit, who commissioned marketing studies into homebuyer and homeseller behavior in the marketplace. This resulted in “smart” ads by identifying the buyers most likely to respond to a property’s unique features. The system-generated ads are written better, faster, as well as targeted to the buyer. These intuitive ads tell the story of each home while cutting costs, saving time, and increasing sales for corporate offices, large brokers, publishers, smaller offices and single agents.

The AdVantage System is used by newspapers and publishers of all sizes. It brings enough efficiency that it allows a graphic artist, who once took three days to produce a full-page ad, to complete it in under an hour.

It is no wonder AdWriter’s software has been called “the most important development in real estate in 50 years” by the Real Estate Review.

AdWriter is committed to excellence, fantastic customer service, and dedicated to being the leader in our industry. Please contact us today to discover how AdWriter can help you take your sales to the next level.